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and death for the other
Seldom does a book have the impact of Michelle Alexander’s The New Jim Crow
award-winning entrepreneur and founder of MoviePass
and how exchange-traded index funds have altered its original concept of long-term investing
Market Like You Mean It: Engage Customers, Create Brand Believers, and Gain Fans for Everything You Sell T-Shirts and death for the otherConsumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Today it's not enough to get noticed; a marketing message must be remembered to succeed. Successful marketer Al Lautenslager presents an entertaining introduction to the principles of engagement marketing, taken from the playbooks of well known brands including Nike, Red Bull, Rachel Ray, and Dr. Dre. Learn to gain consumer
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