[10] Bajac-Carter and Jones, Reach for a Lucky, 126
Figure 3 describes these changes
So, a uniformed Marine walks into a convenience store, and says to the clerk, "Pack of Marlboro Reds, in a box -- and some matches." The clerk gives the Marine the once over and says, "Sorry, son, but you look a bit young to be buying smokes
The survey asks: How much do people risk harming themselves physically and in other ways when they smoke one or more packs of cigarettes per day? Respondents selected no risk, slight risk, moderate risk, or great risk. As the number of respondents who saw smoking as a great risk declined, the number who said it posed no risk increased, jumping from 1.45 percent to 2.63 percent over the 10-year span